Hi there. If you’ve ever had a yellow dollar sign show up on your YouTube video (indicating limited monetization), you’ll now have a better idea of what the issue is. YouTube has launched a new feature that will add timestamps to let creators know what parts of the video violated their guidelines when a video is restricted. This began rolling out on May 21 and is currently just available on desktop. Learn more about YouTube’s new limited monetization feature here.

—The Spotter Creator Team

Drew Binsky Increases Efficiency and Saves Time with Spotter’s AI Software

Since he started testing Spotter’s AI creative suite of products in the summer of 2023, Drew Binsky has saved an average of six hours per week, not only freeing up valuable time but also getting ahead of his video-planning process. He has also increased efficiency, noting that he can now find video ideas more easily without having to scour the internet for hours.  

Increasing efficiency in the pre-production process can be critical for any creator, but especially one that spends a significant amount of time on the road. That’s certainly the case for Drew. A travel creator who’s been to every country in the world, he films content about inspiring people, hidden cultures, and wild adventures in faraway places. 

Strategy: 

Drew uses several Spotter AI features, including Idea Generator, Title Exploder, Idea Workshop, Trend Spotter, Thumbnail Explorer, and Title Roulette to help increase pre-production efficiency. These tools help him discover new ideas and enhance his storytelling by spotting trending videos his audience also watches and generating ideas in his unique style based on those data-backed insights. Rather than spending a significant amount of time searching online for ideas and inspiration as he previously did, he can now make his research and ideation more efficient by generating relevant ideas with ease in one place.  

• He starts with Idea Generator and Title Exploder to enhance his brainstorming sessions. Drew explains, “I'm using it a lot for brainstorming. And then I basically have a big spreadsheet of 1,000 ideas, but I kind of condense them down using Spotter to help.” 

• He uses Idea Generator to streamline his content creation process. “It's really easy to use – a click of a button,” Drew says. “I really don't have to think, I just plug in one thought, and it gives you 1,000 thoughts.” These ideas are personalized to his channel and style, and pulled based on a mix of his successful videos and trending videos from other creators who share his audience. 

• He leverages Idea Workshop to plan storytelling elements. “It’s really helpful to follow a story and look for pretend conflicts,” he says. “So that's kind of how I've been using this Spotter AI tool the most, and that's very helpful.” 

Interested in testing our powerful creator software like Drew did? Please reply to contact the Creator Team and schedule your Spotter Labs demo. 

• MrBeast formally announces the launch of his website Viewstats, an analytics platform built to help creators improve their YouTube performance.

• Kinigra Deon and other top creators speak to the power of connecting with their audience through CTV and Brandcast. 

• Dude Perfect is bringing their Panda-Monium World Tour to the UK and Europe in September.

• “The Real Bros of Simi Valley” movie, featuring Cody Ko, is set to premiere in summer 2024. 

• MrBeast overtakes T-Series to become YouTube’s most subscribed channel.

• ZHC debuts his pop art-inspired streetwear pieces from his new A Baana Club collection at Theorist Media’s “Creator’s in Fashion” show.

• MrBeast and Zaxby’s team up for the chicken chain’s first celebrity meal - the MrBeast Box.

• FaZe Rug’s 1UP candy is now available at Walmart.

• Cody Ko’s TMG Studios hits 300 million downloads, expands its slate with 3 more creator-hosted shows.

• Underscore Talent sets up a STEM division under David Seelos, as they look to bring in more kid-friendly creators focused on learning and education under their umbrella, complementing their existing roster, which includes Spotter-funded creators Vlad and Niki, The Royalty Family, and Gracie’s Corner.

• Steven He will be taking the stage at Cannes Lions this June.

• The Try Guys announce that founding member Eugene Lee Yang will be departing the group after this year, and launch their own branded subscription streaming service, 2nd Try.

Jobs

• Hopescope is hiring a YouTube Video Editor (Full-time, UT)

• Nick DiGiovanni is hiring a Lead Videographer (Part-time, NY)

• Hafu Go is hiring an IRL Content Video Editor (Project-based, Remote).

• Ben Azelart is hiring a Channel Manager (Project-based, Remote).

• TBNR is hiring a Head of Thumbnails (Full-time, Dallas, TX). 

• Anazala Family is hiring a Brand Partnerships Associate (Contractor, TBD)

YouTube

• Google announces the release of a new generative AI video model called Veo (soon to be incorporated into YouTube Shorts) that can create videos over a minute long in various cinematic styles.

• YouTube is testing user replies for Super Chats. 

• YouTube Creator Liaison, Rene Ritchie, sits down with MrBeast’s Thumbnail Designer, Chucky, to discuss the behind-the-scenes of an impactful thumbnail. 

• YouTube is making it easier to promote your posts.

“Creativity is the power to connect the seemingly unconnected.”

– William Plomer